TODAY'S GREEN MANTRA: I will exercise restraint, be knowledgable of the circular story and true worth behind each of my purchases, and unroll myself from temptation.
Day 22 / 365
For this theme's roundup on basics, I'm going to offer up some progressive action tips which I myself am learning to exercise. As I mentioned in my previous post, when your purchases become a conscious decision, you begin to be able to identify why it is you must get handsy with an item you're lusting after, and whether or not you actually need it in your life.

All the products I'm writing about here are options for sustainable switches meaning when your current white t-shirt, undies, socks, stockings, jeans ect ... kick the can, you'll have a eco + ethical options to go to on your replacement journey.

Humans are hypocrites, all of us, especially when we're not in touch with ourselves. When we're disconnected with the self, we find it hard to muster up coherent explanations for our actions or words which causes us to default to defensiveness and ego, signaling our soul to slink away and slumber. The more you reflect on the choices you make, the deeper and wiser you become. You don't have to agree with everything you learn or ponder, you just have to decide what you want to do and why it is you want to do it. 

So when it comes to your relationship with your clothing, including this week's focus on basics (which we're apt to buy more of, often), here are a few cessation techniques I recommend:

- STOP - 

Stop buying shit. Stop buying copious amounts of shit you don't need, and stop buying shitty products produced in shitty ways. Buy carefully and consciously from companies who are transparent about their process. Buy less and spend more. 

Your next item of clothing Should Be So Expensive It Hurts. $10.00 for undies isn't that much when you consider the ramifications of buying something cheaper. Questions to consider would be along the lines of: Is the $9.00 I save really worth the harm caused to the planet and her inhabitants? Is this the vote I want to cast for the future of our planet and society as a whole? Is a company running without a conscious a company I want to support? 

These questions don't apply to everyone, these questions apply to those of us who are spending $25.00+ per month frivolously on pitiful products produced in a conscious-less way. 

To satiate yourself with shopping of the spree variety, go hit up the charity shop, you're more likely to find something amazing there than anywhere on the high street or mall. Finding something you adore, which just happens to be in your size, is a million times more rewarding and magical than picking out a dress from a rack stacked with identical dresses, sewn in sweatshops and made with earth harming fabric, which will toxify your bloodstream and never biodegrade. 

Plus, the money you dish out at the charity shop will go to a good cause so when / if you get bored of your binge buys you can donate them back to where you found them. Closing the circle and making the life of the garment last longer.

- CHECK - 

About a month ago, Natalie Grillon and Shahd AlShehail launched an empowering educational platform called Project Just which finally gives you the tools to find out what your favourite brands are really about, and hopefully help aid us in changing our shopping habits for the better. 

They're describing it as the wikipedia for fashion and the program provides you with information on the sustainability and ethics behind big brands. It is super easy to use, unbiased and factual. They source their informations from a variety of resources and are very open about info that they can't find, encouraging collaborative help from the public for information gathering. If there's a brand you don't see there you can request they cover them. You can head on to their site to start your sherlock search HERE.

There's also a similar app which launched in Australia called Good On You, which gives you the ethical sourcing on 3,000 fashion brands available in Australian shopping malls as well as 100 online brands. The app rates the brand regarding labour, environmental impact, and animal protection. You can download the Good On You app HERE.

For beauty, food, and home products I recommend EWG, which you can use to find out how harmful to you your favourite brands are based on their grade and letter ratings, HERE.


One of the things that hindered my ability to separate myself from fast fashion shopping was the constant advertising I had brought on to myself by signing up to newsletters and following brands on social media. 

There are some brands who have terrible eco efforts and ethical standards but have an inspiring social media output none the less. There is the other option as well, if you're feeling the eco warrior rumble within, of following, but leaving polite comments proclaiming your love for the item but saying how you wish it was eco friendly, or how you'd like to know where it is made, or some other friendly reminder that you're pleased with their creation but wish they'd make other efforts. 

If you can follow them without buying from them, or if you use their outputs for aesthetic inspiration, it's not really a big deal to give them social media love. You've just gotta stop purchasing from them as they have not made the commitment to the planet and humanity that is necessary. 

But being unravelled from their newsletters which announce sales and new products was a key part of my cessation from fast fashion. This leaves me a cleaner inbox in which I can keep up to date with eco + ethical brands whom I love, and in all honesty, they're more than capable of feeding my aesthetic needs with their beautiful, thoughtful products.

For email unrolling you can us an app ... aptly named ... Unroll ... for social media I slowly unfollow and unlike manually, but you can use an app called CrowdFire which allows you to unroll from following twitter and instagram accounts you no longer want to follow.


How you get on and send me any feedback you have! xx